Scandic will increase its leading position substantially in Denmark during the next few years. In addition to the newly released Scandic Falconer project, Scandic is also extending its offering through the take-over of a city hotel in Aalborg and the ongoing major Kødbyen hotel project. All in all, this means that Scandic’s Danish room capacity will be boosted by over 20 percent.
Strategic location i Aalborg
On June 1 this year, Scandic took over operations of the centrally located First Hotel Europa in Aalborg. The hotel has 168 modern rooms and suites and is located in downtown Aalborg.
“Through this strategic takeover we are strengthening our portfolio and position in the fast growing Aalborg area. The hotel is ideally located adjacent to the town’s congress center and provides a perfect complement to our present familiar Scandic Aalborg hotel. The new hotel will be branded Scandic Aalborg City”, says Jens Mathiesen who is heading Scandic’s Danish operations.
The hotel was built in 2002 and is completely up-to-date. Scandic will make its usual quick transformation of the operation to live up to the company’s standards when it comes to customer care.
Packed with character
Kødbyen – Copenhagen’s “meatpacking district – is buzzing with life. Restaurants, galleries and night clubs are located next door to the still existing butcheries creating a unique atmosphere. The old and characteristic architecture is matched and contrasted by modern lifestyle. Just in the middle of this area, Scandic will open a large international hotel at the end of 2018.
Jens Mathiesen says: ”The Scandic Kødbyen will be altogether modern, but is designed with the history and urban character of the area in mind. It will blend the area’s past industrial history with today’s hectic pulse. I’m sure it will provide a vibrant meeting place for both guests and local Copenhageners alike. It will be a powerful and attractive addition to what’s now the city’s most expansive area.’’
Copenhagen is the preferred Scandinavian destination for international visitors. Hotel room capacity is not matching the growing need for accommodation. With 370 rooms, the new hotel will be a welcome addition to the capital’s hotel market. Scandic Kødbyen is designed to be a hub for the area, providing both outstanding conference facilities as well as restaurant options that satisfies the tastes of choosy guests.